Go Daddy Captures Commanding SSL Market Share
>> Monday, February 2, 2009
Relentless Growth In Tough Economy Tells Story about Price & Product
SCOTTSDALE, Ariz. – During the last 12 months, Go Daddy has issued more new SSL certificates than any other provider by far…taking a commanding 47 percent of all net-new SSL Certificates for 2008.
According to Netcraft Ltd., a leading industry analyst, of the more than 220,000 SSL certificates added to Web sites during 2008, Go Daddy issued more than 100,000.
“Why are we growing so fast? We think people are much quicker to spot real value these days,” said GoDaddy.com CEO and Founder Bob Parsons. “Why would anyone pay more than four times the price for the very same thing?”
Go Daddy SSL Certificates offer the same functionality and the same top-notch security as higher priced competitors – but at Go Daddy it costs one-fourth the price and comes with industry-best support.
Cost is a logical reason why the ‘old guard’ provider is losing ground each time a new survey publishes. Right now, VeriSign not only charges more than four times as much as Go Daddy for an SSL Certificate, but VeriSign also requires customers to purchase a cert for each server being used. All Go Daddy certificates include an unlimited server license, meaning one Certificate can be used on multiple servers, potentially saving companies thousands of dollars above and beyond the base price.
In fact, Go Daddy issued more new SSL Certificates than VeriSign and the rest of the competitors combined during the last quarter of 2008.
A Secure Sockets Layer (SSL) Certificate enables encryption of online transactions and communications. GoDaddy.com SSL Certificates are offered in three assurance validation levels: Standard, Deluxe and Premium Extended Validation SSL. All GoDaddy.com certificates offer up to 256-bit encryption.
While Go Daddy is a leader when it comes to protecting data transmitted online, the company also devotes considerable effort when it comes to keeping the Internet safe.
Go Daddy has a presence in Washington, D.C. and recently helped shape two new federal laws. One protects kids from online sexual predators by prohibiting the transfer of live images of child abuse via the Internet, increasing funding to fight child exploitation on the Web, and providing Internet companies easier measures to shut down online predators targeting children. The second law gives Web companies much-needed tools to take illegitimate Internet pharmacies offline.
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